Must A Wannabe Content Creator Friend Cease Exploiting People for Content?

The Prosecution: One Friend's Perspective

Sometimes she films me while having a meal. I’ll see myself on her social media – it’s like a jumpscare.

My best friend of 10 years, she, calls herself the “creativity monarch”. It’s fun for a bit, but it strains our relationship.

She is an extrovert, she feels the need to document everything constantly. When we eat out, she says, “The camera eats first,” and snaps pictures with bright lighting, which makes me cringe. It's unpleasant when other people see her posing or filming – I experience vicarious awkwardness. Another annoyance is because meals lose their warmth.

She's not quite an online personality yet, but Marielle is trying to be. She creates video blogs about living in our city, her daily routine, and her styling career. Her content is good, I’ll give her that, but I prefer not to be involved. On occasion she films me while dining, or simply tagging along. Later, I appear on her feed later, and it comes like a jumpscare: I might be no makeup on, making a strange expression or photographed while eating. It’s uncomfortable.

Marielle also anticipates that I will to record her at inconvenient times. Sometimes I'm in conversation to another person, or we’ll just be hanging out in the street. The dynamic feels like our bond has transformed into me being her unpaid videographer. She could easily hire someone if she wanted high-quality content. Upon mentioning my discomfort about the situation, she brushed it off. I've been invited to a couple of brand events, which were appreciated, but that doesn’t make up for all the energy I invest helping her create material.

I’m grateful that Marielle has supported me with my career in design, but I resist our connection to become merely a tally of exchanges. I don't believe she’s fake or dishonest, but at times it seems that if recording starts, we will begin acting in a way that presents a favorable image for her channel.

She will say, “OK, look happy!” and film me laughing with someone. It feels forced. I need her to understand that our decade-long friendship still has limits. I enjoy being with her, but I also want to experience it without being filmed, edited, or posted for an viewers. I am not a prop for her online persona.

The Other Side: Marielle

I hope my friend to see that the content we make together can get us an opportunity.

I am passionate about creating videos. It’s not just a pastime; it's integral to who I am. Producing content and sharing my life online enables me to express myself and connect with people in new ways.

I don’t see myself as a full influencer yet, but it's savvy to make money from your interests. I look up to people on social platforms who execute that style of casual, DIY content creation.

Content creation is my version of living actively: observing the details, sharing them with an audience that values the art behind it. I never intend to make my friend uneasy. Taking her to professional gatherings was my method of sharing opportunities, providing her a opportunity to experience exclusive moments that could help her career in design too. That’s not blackmail, it's simply being pragmatic.

I would take her to such functions even if she didn’t help me, but I desire her to see what the content we create together can get us: an opening. I know not all people enjoys being filmed, but often unplanned moments is what makes material genuine. Being recorded occasionally is an inherent aspect of being my companion. I would delete anything she asked, but she has never asked yet.

I don’t expect anyone to be my personal videographer, but companions help each other in small ways. I thought filming a short video now and then would be enjoyable for Beth. Creativity flourishes in collaboration, and having my friend around makes projects energetic and enjoyable. I never force her to take part in anything, and I would never deliberately humiliate her. But filming together occasionally is part of how I document our time together.

I value Beth’s friendship profoundly and want to avoid content creation to come between us. I’m willing to compromise: like requesting permission before filming, and steering clear of shots that might make her self-conscious.

This isn’t about control, it’s about expressing my perspective while still respecting hers. Obviously making content is not a replacement for real connection: it's merely part of how I live my life and I desire her to be involved in a way that’s enjoyable for both of us.

Outside Perspectives: Public Sentiment

Is it right for her to stop recording herself and her friend when they are out together?

There’s nothing more uncomfortable than having a companion film you. I get that it’s Marielle’s job, but I don’t make friends come to my workplace. Maybe she can find influencer friends to collaborate with. Given the dark, looming future of technology, human connections are the only thing we have – cherish them!
Liberty, 25

If you’re doing something professionally, it's unfair to expect your friends for help every time, even if they have done it before. If Marielle loves shooting, that doesn’t mean all those around her is willing material. She must to honor her friend's personal space.
Another reader, 26

Marielle might love making content and displaying her life online, but it’s not for everybody. It’s nice she has assisted Beth’s career, but she needs to hear what her friend desires.
Emma, 27

It seems like you care about each other, so hold on to that and make sure it’s the focus in your friendship. Create some real experiences, where true emotions are stored, not online archives. In fact, celebrities who seem to share their worlds actually have more secrecy than it seems.
Sarah, 53

Marielle appears to be neither present nor authentic when they're together – she’s working. Both seem confused as to what’s reasonable. The solution is not found in trying to alter one another, but in each establishing defined limits around what is comfortable to them and seeing if there is an mutually agreeable middle ground.
Barbara, 71

Your Turn to Be the Judge

In an online poll: is Marielle over-exposing their bond?

Kimberly Ortiz
Kimberly Ortiz

Mikael is a certified automotive engineer with over 15 years of experience in performance tuning and custom car modifications across Europe.